New to add to design system – 1

Automaze

Create beautiful content instantly

Presentations

WOW your audience

Websites

Design stunning creations in minutes

Photo Albums

Immortalize your memories

Blogs

Share your thoughts and stories with the world

eCards

Great for life’s special moments

Training

Drive personal and professional growth

Digital Business Cards

Discover the future of networking

Surveys

Start collecting valuable responses

Industries

Automotive

Improve showroom attendance and boost car sales

Real Estate​

Simplify real estate sales

Coming Soon​

Hotels and Event Venues

Make the venue booking process a breeze

Coming Soon​

Business

Sales Teams

Increase funnel conversions and deal closures​

Education

Libraries & Academic Institutions

Boost library reach and simplify creation for users

Digital Learning

Create impactful educational content

Coming Soon​

Learn

Knowledge Base

All the answers you need at your fingertips

Case Studies

Industry stories that inspire and educate

Inspiration

Explore Page

Discover a treasure trove of inspiration

Blog

Explore articles and valuable insights

Featured Article​

Simplifying Scrapbooking:

Digital Photo Albums With Automaze​

Productivity Tools

Analytics

Discover the power of insights

Forms

Gather necessary information easily

Digital Asset Manager

Easily ensure brand consistency across all projects

Collaborative Solutions

Collaboration

Connect, create, and reach new heights together

Groups & Custom Dashboard​

Simplify content sharing

Wow Your Viewers with Parallax

Table of Contents

Out with the old, in with the new. As you may be aware, user experience and how users interact with your website during the first few moments of their visit makes or breaks their continued and future use of your site. Meaning, first impressions matter a lot. In 2017, static images and clicking through websites are out, and scrolling and vertical movements are in. How can you be caught up with that trend and create an excellent impression?

You may have heard the term “parallax” or “parallax effect” being thrown around recently. In fact, you yourself have probably even encountered parallax being used on many websites you’ve visited, without realizing what it was. Believe it or not, though it sounds like something that would be complicated, it’s actually very easy to do! Been curious about exactly what it is and why it’s quickly becoming a special effects phenomenon? Here’s what it’s all about, and how you can use it.

Parallax is an effect that treats the background and front content of a website as two separate things. The effect that this has is that when a viewer scrolls, the background and foreground move at different speeds, creating a sensation of depth and a 3D feel. You may be familiar with this sensation from old video games (Mario Kart anyone?). Parallax is part of a growing trend in technology right now that looks beyond the early 2000’s mentality of using basic static images and tacky effects, to using a revolutionary tool that allows the viewer to control the movement of the image. Parallax is a game changer because it offers an answer to the recent trend of scrolling, rather than clicking, through a page online, and allows you to play more of a hand in cultivating the uniquely engaging user experience that visitors have on your site.

How is it used? You can use parallax to give a polished and sophisticated look to your blog or social media site to impress your followers as they scroll through your page, with the effect highlighting the most important areas of your page. Additionally, adding parallax to your company website dramatically enhances the professional look of your page. If you work with visuals, parallax can help bring them to life and adds infinitely to how you showcase your creations online, creating a pleasant and impressive visitor experience.

One of the major appeals of using a parallax effect is that there is truly no coding required, so anyone can use it. You just have to select the right image and where it will be placed on the page, and add the effect. Parallax is subtle yet striking, and since it is the user’s scrolling that controls the effect, it entices the viewer to spend a longer time on the site, and form a relationship with the page. The effect is attention grabbing and lends some interesting depth and dimension to the site, which you can see when you try it out for yourself. Try adding parallax images and videos with text in the foreground, and play around with what areas of an image reveal itself as the page scrolls.

Websites like Emaze, Wix and Weebly allow users creating content to add parallax to their page. Some of the sites that offer a parallax effect even offer different kinds of parallax effects, such as Emaze, which allows users to choose between Parallax, Parallax Motion and Parallax Zoom (to learn more about how to add the different kinds of parallax effects to an Emaze, click here).

Click here to log in and start creating your site with parallax!